Senior Conversations with M.J. Housing

Senior Conversations launch is August 4th!

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Mission: Making the Ordinary Extraordinary in Senior Housing.
Meaningful Discussions ~ Curious Listening ~ Powerful Results

The official launch of Senior Conversations is here! This training is a unique approach to selling senior housing. Jason Lange and MaryLynne Bolden, Cofounders of MJ Senior Housing are experienced in assisted and independent living, Alzheimer’s and dementia care facilities, with 21 years of combined experience in the assisted living industry.

Senior Conversations places curious listening at the forefront of an effective sales program, and includes basic and advanced training in the coaching competencies with a coaching process customized with specific application to the senior living sales situation. The training program integrates successful selling and coaching skills as a natural part of the way a salesperson thinks and communicates; it is focused on developing Senior Living Sales professionals through a step-by-step approach to learning, practicing, and application of the essential skills for Senior Conversations.

Senior Conversation trainers will take the sales professional through a multiple week, 40-hour step-by-step approach to learning, practicing, and applying coaching principles and techniques. Senior Conversations trainers will train sales professions in the foundations of co-creating a relationship, active listening, asking powerful questions, establishing a coaching presence, direct communication, managing progress, and creating awareness to building a sustainable sales solution.

CCE congratulates MJ Housing on their tremendous accomplishments in the field of senior housing.

Some see senior housing as just a business. We see this as something more powerful. It’s a way of life! It’s a way for our lives to significantly impact the lives of others. We are passionate about seniors and we are passionate about those who dedicate their lives taking care of seniors.

--MaryLynne Bolden & Jason Lange, Co-Founders, MJ Housing, www.mjseniorhousing.com